Our philanthropic model at The Fragile Club is to donate a large portion of our net profits to charitable organizations committed to making the world a better place through educating and improving the lives of those struggling with Mental Health. We want to leverage this model to prove that businesses can, and should give as much as they take.
We hoped to become profitable very quickly, but as a start-up business we have yet to reach that milestone. Like most start-ups, in our first year we had to spend more money than we made in order to get the business off the ground.
Our business model will ALWAYS be to donate our profits. That will NEVER change. But to ensure we're always able to make charitable donations we have committed to donating a percentage of our annual sales for any years in which we are not profitable, allowing us to uphold our original mission while ensuring that, no matter what, we are always making charitable contributions.